Content Refinement Can Make Your Website Popular Marketing a website or blog is important if you want it to be a success. Content value is very important and knowing what you can do to make it better is critical. It is important to make your website popular so that you can be found in […]
Brand Journalism is the New Content Marketing Three waves of content have dominated the evolving scene of web-based marketing. First, there were keyword-driven articles, which were mostly spam designed to game the search engine. When Google’s algorithm updates got wise to the game, marketers developed “content marketing”. It has upped the game to actually […]
Content Marketing explained in 5 steps Content marketing is the most misunderstood strategy in marketing today, with marketers missing out on goals, deliverables and expected results. These five steps will help create a more successful, and profitable campaign. Include brand awareness in your content marketing campaign. A big mistake content marketers make is to […]
Importance of Content Marketing strategy Successful marketing initiatives relies on planning — and effective planning depends on strategy. Many businesses fail because they don’t take the time to decide on a strategy or use the right tools to achieve their goals. So it is imperative to take extra care of the content shared on […]
6 Mistakes that WordPress Bloggers make It is widely accepted that WordPress is currently the most popular blogging platform with features and capabilities. In other words, very few content management system software packages can match. Most internet marketers love WordPress for the SEO value. It adds to their e-commerce website. Although a good part […]